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As we move from the cover through the collage to the third and most
prominent section of the book, we pass from the originally black-on-black
opaque container, through the collaged (black-and-white) reality and historic
testimony of a black/white struggle, to the highly organized, sequential,
and insistently transparent representations of architects deemed "successful."
This story, condensed and immediately given by the juxtaposition of these
three differing graphics, puts forward an irresistibly obvious interpretative
statement: one has only to relinquish one's blackness and opacity to succeed.
Each architect is reduced to a simply structured transparent sign.
Each is codified by a name, printed in bold uppercase characters, denoting
a no-nonsense factual presence in the fashionable typographical garb of
a traditionally architectural font. Below the name is a photograph
(or series of up to three photographs), each reflecting the square shape
of the cover, as well as the implied square inscribed symmetrically within
it. The shape, placement, and dimensions of each photograph reference
a thematically pure and highly stable cartesian geometry that both constructs
and parallels the apparent composure, dignity, and stable yet approachable
self-assurance of the figures contained within it. This geometricization
brings a "civilizing" power to ethnicity; the "other" posing behind the
reductive mask of the same.
The photographed face, constructed both before the camera and within
the photograph, brings a particular authenticated reality into being by
its duplication. The seduction of this duplication resides in its assumed
transparency (the truth of its exact duplication and correlation
with the world), rather than in its hidden fabrication (the reality of
its repetition and the difference between the original and its duplication);
it is a myth in demand of perpetual renewal. The photograph becomes
here a particular sign of the highly groomed and the respectable, standing
alone against an uncluttered ground, yet locked within the rationality
and repetition of its cartesian structure. These photographs thus
rely on a particular structure of differential identity (the name, the
face, its isolation, its movement off-center) combined with a normative
rationality, each face replacing the one before it in exactly the same
position.
The repetition of names and photographs is working within the same logic
of a signifying repetition as those complementary stories of struggle and
success. This collective of individuals is displayed as a mechanical
series with neither beginning nor end; it is filled with the expectation
of a particular type of continuity, yet one that maintains its highly normative
repetition.
To the right of the photographs a third code is introduced, which establishes
a relation between the name and signifying face of the individual to the
left with the name of the architectural firm that this individual singularly
represents and either partially or wholly is understood to own. The
power and prestige of the individual is now guaranteed by his or her relation
to this official title, while credibility is established by the listing
of achievements (various institutional awards) below it. We are asked
to invest in these institutions (it is expected that we already subscribe
to the validity of their myths) and recognize this as the legitimizing
structure of success of the status quo. Below each of these photographs
is an autobiographical statement documenting each individual's (or each
group's) architectural experience, a process meant to "humanize" the apparently
neutral codes. And although each story is different—fulfilling our
desire to see each person individualized—they follow for the most part
a parallel pattern. Each person reveals individual struggles against
oppression throughout his or her life, education, or professional career,
and each shows how such obstacles were overcome by hard work, optimism,
and endurance. Their pictures, titles, and achievements are intended
to show proof of their success as "professional" architects while legitimizing
the stated formula.
The quality and nature of the architectural work displayed on the page(s)
opposite becomes entirely secondary to this equation; in fact it is almost
evaded. First, we are not to view the work as a particular African-American
architectural manifestation: the book presents itself as being about African-American
architects, not African-American architecture—as if the seemingly insurmountable
gap between them (temporal as well as geographic) justified their absolute
separation, a logic that in itself already pretends to support the neutrality
of architectural conventions and values. Vincent Scully's comments
supporting the right of black architects' individualism cannot be disputed,
yet the problem with this approach is that it is often simply a tactic
used to diffuse the potency and cohesion of a particular community's challenge
to a given (architectural) norm and defer its potential for institutionalized
change. In his essay, Scully consistently appeals to the "truth"
of the canon as a regulating body, which consistently conceals both the
self-serving aims that engender these so-called truths,
while disguising the nature of what is being regulated and for whom.
His calls for a return to particular architectural traditions within this
country (which has historically ignored its increasing minority populations)
amount to a continual enslavement of particular bodies seeking emancipation
from the histories that these traditions invoke. Whereas Scully claims
that "truth demands that these architects and others be known because of
what they do, not because they are black" (p.11), I would argue that this
book proves the opposite, showing how such logic has ingested its own contradiction.
In this text, "what these architects do" has without a doubt been neatly
subsumed by the fact that they are black.  |